Wednesday, March 21, 2012

Beyoncé Births New Perfume

Just 10 weeks after giving birth to Blue Ivy Carter, Beyonce has more to celebrate than getting her pre-baby body back.

B is also bringing home a new addition to her Beyoncé Parfums collection.

Beyoncé Pulse Summer Edition, which hits counters this spring, is formulated to capture the essence of a playful, sun-drenched summer day.

The scent is a lighter and fresher rendition of her original Pulse perfume, perfect for flirty summer months.

Created by IFF perfumer Bruno Jovanovic, Beyoncé Pulse Summer Edition is a fruity floral with fresh and sparkling top notes of pear, icy mandarin and pink pepper; a heart featuring ginger orchid, jasmine and Tunisian orange flowers; and a creamy dry down of sapphire woods, musks and benzoin.

The turquoise juice is captured in a faceted bottle which rests in a dramatic inverted chrome cap, inspired by Beyoncé’s stage costumes.

The limited edition perfume ($49-$59) will hit counters this spring at select perfumery chains and department stores.

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