Despite his tough guy image, actor Bruce Willis has a soft spot for Emma Heming-Willis. The action star has toned down the testosterone to lend his name to a romantic fragrance in his new wife's honor.
"Lovingly by Bruce Willis" features citrus fruits, white blossoms, sandalwood and musk. It follows his namesake men's fragrance, which came out in June, 2010.
Willis is gearing up to star in his fifth Die Hard movie, while Emma lends her face and elegantly draped body to Lovingly's ad campaign.
In a Bottle can't help but wonder if Demi's gotten a whiff?
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